Blog Post Page Setup Guide

The Blog Post Page is the single article detail page for your Shopify blog (e.g., yourstore.com/blogs/news/what-i-learned-after-launching). It displays the full content of a single blog article, and its style (banner, layout, sharing options) is configured in the theme customizer — while the article’s content (text, image) comes from your Shopify backend.

1. Backend: Edit Blog Article Content

All core content (text, image) on the Blog Post Page is set in the Shopify backend:

Content (Article Body)

• Write/edit the full article text here — use formatting tools (headings, lists, links) to make long content scannable.
• This text displays in the Content section of the Blog Post Page (below the banner).

Image (Article Banner Visual)

• Upload a featured image (via the "Edit" button in the backend) — this becomes the background of the Article banner (in the theme customizer).
• Use a high-resolution image (recommended width: 2688 px for sharp display across devices).

Organization

• Author: Set the article’s author name (displays on the page if Show author is enabled).
• Blog: Assign the article to a blog (e.g., "News") — determines which Blog Posts List Page the article appears on.

2. Theme Customizer: Blog Post Page Settings

These settings control the visual layout and elements of the single article page:

Article Banner Block

This is the top banner section of the page (uses the article’s featured image from the backend):

• Image height: Sets the banner’s height (default: Small). Match to your image’s orientation (e.g., use "Large" for tall images).
• Enable parallax: Adds a scrolling parallax effect to the banner image (requires a minimum image size of 2688 × 2150 px — disables Image height if enabled).
• Use text protection layer: Toggles a semi-transparent overlay on the banner image (ensures the article title/text is readable against busy visuals).
• Text protection layer: Adjusts the overlay’s brightness (0 = darken image; slide right = lighten image) — only active if the protection layer is enabled.

Content Block

Controls elements displayed alongside the article text:

• Show date: Toggles display of the article’s publish date (e.g., "January 5, 2026").
• Show author: Toggles display of the article’s author (set in the backend).
• Share buttons: Enables social sharing options (Facebook, Twitter, Pinterest) — lets visitors share the article directly.

Best Practices

• Keep content scannable: Use short paragraphs, headings, and bullet lists in the article body — most visitors skim long text.
• Use consistent banner images: Upload featured images with a similar ratio (e.g., wide 16:9) to keep banner sizing consistent across all articles.
• Enable share buttons: Social sharing helps expand your article’s reach (especially for helpful/entertaining content).
• Test mobile readability: Ensure text is large enough and buttons are tap-friendly on mobile (avoid tiny fonts or cramped spacing).
• Add a "Back to Blog" link: Include a button/link to return to the Blog Posts List Page (e.g., "BACK TO NEWS") — helps visitors browse more content.