Footer Setup Guide

This guide explains how to configure the Footer section of your Shopify store — the bottom section of your site that displays critical brand info, navigation links, contact details, and legal content. A well-optimized Footer improves user experience, builds trust, and helps visitors find key resources quickly.

Global Footer Settings

These settings control site-wide features and branding elements in your Footer.

Follow on Shop

Allows customers to follow your store on the Shop app (drives repeat engagement).

• Enable Follow on Shop: Toggle to activate this feature (disabled by default).
• Requirement: Shop Pay must be enabled for this feature to work (click Learn more to set up Shop Pay).

Country/Region Selector

Let visitors switch between regions (critical for international stores with location-specific pricing/shipping).

• Enable country/region selector: Toggle to show the selector (disabled by default).
• Setup: Add regions first in Settings → Payment settings (click payment settings to navigate).
• Displays as a flag + currency (e.g., USA USD $ in the preview).

Language Selector

Let visitors switch between store languages (for multilingual stores).

• Enable language selector: Toggle to show the selector (disabled by default).
• Setup: Add languages first in Settings → Languages (click language settings to navigate).

Payment Methods

Displays icons for accepted payment methods (builds trust by showing secure checkout options).

• Show payment icons: Toggle to display icons (e.g., Visa, Mastercard, Amex — shown in the preview).
• Icons auto-update based on your Shopify payment settings (no manual upload needed).

Copyright

Displays legal branding and ownership info (required for most businesses).

• Enter your business name (default: Merchant Name, Inc).
• Format: The theme auto-adds © [Year] before your input (e.g., © 2025 Merchant Name, Inc.).

Footer Block Settings

Add and customize content blocks to populate your Footer (use the + button in the customizer to add blocks).

About Store Block

Shows brand context to help visitors connect with your business (labeled TALK ABOUT YOUR STORE in the preview).

• Title: Enter a section heading (default: Talk about your store).
• subTitle: Write a short brand description (e.g., "Use this text area to tell your customers about your brand and vision.").
• Tips for subTitle: Focus on your mission/value (e.g., "Sustainable skincare crafted with organic, fair-trade ingredients." — avoid generic text).

Menu Block (Quick Links)

Displays navigational links (labeled QUICK LINKS in the preview) to help visitors find key pages.

• Heading: Enter a section heading (default: Quick links).
• Menu: Select a menu from the dropdown (use Footer menu — set up menus in Online Store → Navigation).
• Note: Only top-level menu items are displayed (no dropdowns in the Footer).

Text Block (Need Help?)

Displays contact info (labeled NEED HELP? in the preview) to let visitors reach your support team.

• Heading: Enter a section heading (default: Need help?).
• Contact email: Enter your support email (default: hello@example.com).
• Contact phone: Enter your support phone number (default: +1 123 456 7899).
• Update this info regularly — outdated contact details hurt trust!

Email Signup Block

Collects subscriber emails (covered in the Email Signup (Footer Section) guide — see that document for full setup).

• Add this block to grow your newsletter list (shown in the preview as the SIGNUP FOR OUR NEWSLETTER section).

Theme Settings for Footer

These settings (under the Theme Settings dropdown) control styling and social links for your Footer.

Social Media Links

Add links to your social profiles (icons auto-appear in the Footer if links are entered).

• Enter full URLs for platforms like Twitter, Facebook, Instagram, and YouTube (e.g., https://instagram.com/yourstore).
• Only platforms with valid links will display (no empty icons).

Border Style

Adds a border to media, modals, and product cards (affects Footer elements like the Email Signup block).

• No border: Clean, minimal look (default).
• Border: Adds a subtle divider (use if your Footer has dense content).

Global Border Radius

Changes the corner shape of buttons, images, and selectors (including Footer elements).

• Options: Square (default), Rounded, or Pill.
• Match this to your brand’s visual style (rounded corners = modern; square = minimal).

Best Practices

• Keep it concise: Avoid overcrowding the Footer — focus on 3-4 key blocks (About, Links, Contact, Email Signup).
• Test links: Verify all menu and social links work (broken links hurt trust).
• Update regularly: Refresh contact info, payment methods, and social links when they change.
• Mobile-first: Ensure the Footer stacks neatly on mobile (no overlapping text or tiny links).
• Add legal links: Include Privacy Policy and Terms of Service in your Footer menu (required for compliance).